Pikasso
Yellow and Everywhere – Lebanon, Jordan, Iraq, Algeria
2005
  • 25 year book

To commemorate their 25 year anniversary, Pikasso decided to publish a book chronicling their history – and essentially that of outdoor advertising in Lebanon – entitled "Yellow and Everywhere" by Alain Weill. The design challenges in compiling this compendium lay in  properly representing such a substantial image archive—two and a half decades worth of both amateur and professional images; organizing this visual material alongside the book’s text in a way that truly illustrates the story of Pikasso and its life chapters so far; and accomplishing all of this in two adjacent languages, French – winning the race to the cover – and the ever-more-essential English.

 

Design and communication agency

Mind the gap is a multidisciplinary design and communication agency based in Beirut and Doha, with thirty years’ practice in branding, packaging, publication, signage, exhibition, digital and information design, for local and international clients.

We work for a wide range of sectors, from institutional and governmental to corporate and commercial. Yet, our story is best told by our genuine interest and deep involvement in the arts and culture, design and architecture, and heritage sectors, which, over the course of three decades, has matured into a sharp expertise.

Eager to expand in scope and in sphere, we always welcome thought-provoking and meaningful projects commissioned by enthusiastic and purposeful people.

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