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Café Younes-A new image ad

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Change has come
2010
To announce the new branding on the occasion of Younes’s 75th anniversary, this double-page ad brings together snapshots from the past and present and gives a glimpse into the future of the new identity.
Tagged: Alternative color separation, Anniversary, Hatching, History, Magazine ad, Pattern, Rebranding communication
Fidus-New identity card

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Undoing the undistictive
2006
The almost absent previous identity gets a new face, and an equally memorable new wink.
Tagged: Before and after, Rebranding communication
Santiago-Opening teaser

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A little tease
2010
A slightly flirtatious message conceals the works on the new store.
Tagged: On the street, On-site communication, Outdoor communication, Rebranding communication, Teaser-revealer
Shawarmer-Menu new logo revealer

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Out with the old
2008
Peeling the previous logo and slogan off the menu cover reveals the new ones, along with a message about the revisited identity.
Tagged: Before and after, Conceal-reveal, Cover, Graphic coding, Icon/Pictogram, Menu, Rebranding communication

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