Mind the gap | Design and communication agency

Semsom-Branded items 01

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Moving around
2008
Along with the pictorial scheme, the calligraphic corner device travelling across the tops, bottoms and sides of applications is a major recognition element in this identity.
Tagged: Box, Coaster, Cup, Icon/Pictogram, Illustration, Traymat
Semsom-Branded items 02

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Flavour essentials
2008
The illustrations in this visual housestyle are of core ingredients – herbs and seeds – from the Lebanese cuisine, applied with many variations from a discreet low-contrast set on the side of the menu covers, to small icons on napkins and individual central images on coasters and traymats.
Tagged: Box, Coaster, Cover, Cup, Icon/Pictogram, Illustration, Menu, Traymat
We grill-Packaging

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Delicious contrast
2013 – 2014
The clean and simple black and white identity created for the restaurant allows the vibrant food to stand out and be the focus of one’s culinary experience.
Tagged: Bag, Box, Cup, Single-serving, Sticker